Watch Characters Guy Sémon, General Manager Of Tag Heuer, Discusses The Future Of The Brand

Q: You once embodies Tag Heuer’s fine watchmaking, but now you have led it to a more people-friendly path. Is this contradictory?
   A: In spite of this appearance, in fact this is not contradictory. Ten years ago, I got involved in the watch industry by chance. I was fortunate enough to launch the V4 series of watches and take root here. TAG Heuer values ​​my experience in technology, but I also excel in administration. When TAG Heuer’s fine watchmaking led me to travel the world, form a team, deal with the media, visit customers and meet representatives of subsidiaries, the side of business management in my character was revealed. I usually talk about topics that go beyond fine watchmaking, and I myself am immersed in the distribution of products that can deal with countries.

Guy Sémon (right), general manager of TAG Heuer and Jean-Claude Biver, head of the watch division of LVMH Group and CEO of TAG Heuer
   In addition, in my R & D department, ‘R’ (research) has always been the focus of everyone’s attention, but ‘D’ is also important, especially when launching standard quantitative products. I have always been actively involved in the R & D of engineers-especially in the lead-time development stage of large-scale quantitative watches-approval, quality certification and control of production costs. Focusing on the brand’s next goal, we have done a lot of preparations-seeking resources from the research results of fine watchmaking to benefit the further development of Tag Heuer. My mission in this chapter has been written at the top of the pyramid. I am ready to turn a new page and follow the guidance of passion to move towards a wider world.
   Then Jean-Claude Biver became the head of the watch department of LVMH Group, and everything happened too quickly. I am 52 years old this year, but there are not many people who can impress me, and Mr. Jean-Claude Biver is the most important one. Earlier, I had the honour of meeting him in a private setting and was deeply impressed by his charisma and leadership. In addition to the ‘genre arbitrary’ and marketing talent, 45 years of practical experience has made him fully proficient in various businesses, which is really amazing. Mr. Jean-Claude Biver is far-sighted and I can learn something new from him every day. He also knows that under the leadership of Tag Heuer, he will continue to move in the right direction.
   I did participate in the development of the brand’s high-end expensive watches before, but now we must turn to the rapid development track of industrial scale, quantify the production of commercial products, benefit more and wider consumers, and maintain the brand’s subversive attitude. Now I have been given greater powers, including the previous R & D department, as well as the operations, procurement and commercial levels. I believe that Tag Heuer can rely on the cooperation of outstanding talents to create new glories.
   Q: What is the future development of TAG Heuer?
   A: Through innovation, promote the brand within an affordable price range to achieve a broader, especially younger customer base, while respecting the genetic heritage of Swiss watchmaking. In addition, TAG Heuer will remain humble and cautious. We are not Patek Philippe, not Rolex or Omega, and that is the truth. We must be clear about where we are, just like sailors and athletes, and it is by maintaining humility and continual effort to get them to their final destination.

In honor of the founder Edouard Heuer, the new Carrera Heuer 01 chronograph is specially launched

   Q: Can it be said that Haute Horlogerie will disappear from the development territory of TAG Heuer?
   A: Just to say, we will no longer be keen on competition in the field of fine watchmaking. R & D in the field of fine watchmaking allows us to dive into the details, truly feel the pulsation of the watchmaking industry and increase the vibration frequency limit. The innovations of Mikrotourbillon and Mikrogirder helped us form a team, improve our technology, and even won the Aiguille d’ Or award at the Grand Prix d’ Horlogerie de Genève. Considering that many powerful traditional watchmakers and talented independent watch brands are also participating in the competition, it can be an unexpected surprise to be awarded. This part of the model will be abandoned, the technology must serve the development of new products with high quality and low price. The V4 is different. This year, the V4 will appear in the Basel watch exhibition in the Monaco Phantom series.
   Q: Please talk about the development of smart watches in the future.
   A: TAG Heuer is taking a more modest and cautious attitude and is working seriously because we have no previous experience in this field. The release of the Apple Watch is bound to have a huge impact on the men’s and women’s quartz watch market. In any case, the price of a Swiss quartz watch will not be five times higher than the Apple Watch. It will take some time for the development of smart watches. Different models will be full of flowers, but only a few can survive when the dust finally settles.

TAG Heuer’s latest image ambassador-supermodel actor Cara Delevingne

   Q: What are Tiger Heuer’s best-selling watches this year?
   A: As in previous years, it is still our historical bestseller Carrera. We are ready to launch the new 1887 series at this year’s Basel watch exhibition. This is a completely different watch, so the name will change accordingly. My responsibilities also include ensuring that the production workshops in Chevenez, Jura are up and running. The 1887 series will have a new look and competitively affordable prices. In the women’s market, we are fortunate to invite Cara Delevingne to act as the ambassador to give Calera collection more inspiration and vitality.
   Overall, Tag Heuer will cut the number of series-five is too much. The F1 series is entry-level, while Aquaracer, Carrera, Link, and Monaco are high-end series. Each series has multiple watch products at different price points to serve a wider customer base.
   Q: How do you define the new development trend of TAG Heuer?
   A: For a project that just started six months ago, it is too early to talk about complete control. Around the ‘Don’t crack under pressure’ advertising campaign where everyone can participate, we have won a younger and broader customer base-our core goal is the 25 to 40 age group , But also includes potential consumers aged 15 to 25.
   TAG Heuer has been rooted in four main areas, fully displaying brand image and value-art (such as modern music and street graffiti), lifestyle (such as socially influential individual Cara Delevingne), sports (racing and other Adrenaline-inspired movements) and watch collections that highlight the brand’s professional watchmaking history (such as Calera and Monaco). TAG Heuer will usher in a major change!

Baoyu Joins Hands With The Marine Conservation Foundation

During the Baselworld Watch & Jewellery Show 2018, Breguet opened a special exhibition on Swatch Group Plaza on March 24th, announcing that it has officially cooperated with the Marine Conservation Foundation. Partnerships. Mr. Marco A. Hayek, President of Breguet Global, and Mr. Marco Simeoni, Chairman of the Marine Conservation Foundation, attended the scene to witness this historical moment together. Breguet will work with the Ocean Conservation Foundation to advance the 2017-2021 Odyssey Navigation Project (Odyssey 2017-2021) and help it fulfill its important marine mission.

   The Marine Conservation Foundation insists on scientific research related to marine ecological balance. This time, it will work with Breguet to popularize the concept of marine protection and the harm caused by plastic pollution, and set sail to realize the goal of energy conversion of plastic waste and clean energy transformation. The ‘Race for Water Odyssey’ global tour will stop in 35 regions, providing a platform for researchers and policy makers to exchange ideas and share their experiences in protecting water, the most precious resource of humankind-water resources. . Breguet promises to provide support for this global voyage until the end of the project in 2021.

   Mr. Mark Hayek said: ‘We are deeply honored and delighted to be a partner of the Marine Conservation Foundation. The Marine Conservation Foundation launched in Switzerland is an important force in international marine research activities. The marine approach is effective. As early as the early 19th century, timepieces were essential to navigation. Today we continue to have deep roots in the field of navigation to support this Odyssey sailing project that affects the common future of mankind. ‘

   The Chairman of the Marine Protection Foundation, Mr. Marco Simeoni, said frankly, ‘We are honored to join Breguet as our main partner in this unique exploration journey. The original purpose of the new Odyssey sailing project is to prove to the world that human beings have Ability to solve plastic pollution, dedicated to disseminating relevant knowledge to the public, especially to foster awareness of the younger generation. Every time we stop in a different city, we will show local policy makers more effective innovations and new business models, and popularize them Benefits of sustainable economic and social environment development. The Ocean Guard uses various clean and renewable energy sources such as solar energy, hydrogen energy, and wind energy as its power, and aims to prove that 100 metric tons of ships can complete global navigation without relying on fossil energy. Energy Transformation is a reality that society needs to face today. ‘

   After the 2018 Basel International Watch & Jewellery Show debut, this special exhibition will also move to many places to contribute to the public’s awareness of marine protection.
Breguet Marine Series Marine Protection Foundation’s special watch will escort explorers

   Breguet’s precision timepiece, specially created for maritime navigation, is placed in the center of the ship as a very important piece of equipment, providing a basis for calculating longitude, which is a milestone in history.
   The Marine watch series demonstrates Breguet’s extraordinary mastery of time measurement technology. To celebrate the cooperation with the Marine Conservation Foundation, Breguet has carefully created a special Marine 5555 watch. The lightweight titanium case is paired with a custom blue dial, which is adorned with the Marine Guardian, outlined by the clous de Paris. The Breguet Marine Marine Special Edition watch will be worn by explorers who start the nature journey with the Ocean Guard, to accompany them to conquer the sea of ​​stars.
   Since being awarded the official title of ‘Royal Watchmaker of the Royal French Navy’ in 1815, Breguet has been inspired by ocean exploration. This supreme honor awarded by the King of France personally demonstrates Breguet’s in-depth knowledge in watchmaking, and promotes the birth of many innovative technologies focused on the fascinating nautical field. The Marine series bears this deep historical origin and blends contemporary elements. As a watchmaking brand that has created countless inventions and has been passed down to this day, Breguet should be at the forefront and take the initiative to lead modern marine scientific research.

Tag Heuer Precision Carrera ‘python Head’ Tourbillon Chronograph

The first TAG Heuer chronograph to be awarded the ‘Tête de Vipère’ quality certification from Besançon Observatory in France, among the highest esteemed chronographs since 2006 One of the 500 best. A sincere gift to the 55th anniversary of the Calera Collection, a limited edition of 155 pieces.

   In 1897, the French Besançon Observatory first issued the ‘python head’ precision timepiece certification mark-this gold-filled measurement guarantees the accuracy of a timepiece and the excellent quality. The ‘python head’ certification system that retired from the historical stage in the 1970s was reborn in 2007, and only 500 timepieces have passed its test. The ‘python head’ certification, which represents the highest quality, covers 5 different locations under 3 temperature conditions and takes 16 days.

   The French Besancon Observatory operates under the framework of the International Bureau of Weights and Measures, and is an independent public institution capable of performing precision timer detection. The ‘python head’ symbol not only symbolizes extraordinary quality and precision, but also demonstrates superb mechanical craftsmanship and is the overall performance of the watch-not just the true evidence of the performance of the movement.

   Today, TAG Heuer shocked the release of the modern new TAG Heuer TAG Heuer Carrera Carrera series tourbillon precision chronograph watch. This watch is modern in design and incorporates two acclaimed traditional complications in watchmaking: a tourbillon and a chronograph. The movement is housed in a gorgeous midnight blue ceramic case with a ceramic bezel and lugs. The pendulum and the movement barrel also use the elegant blue surface treatment. After polishing, brushing, sandblasting and other processes, a refined and modern watch masterpiece was born, showing the top watchmaking technology of Swiss watch brand Tag Heuer. Through the sapphire crystal case back, the ‘Banana Head’ certification mark in Itabashi is visible at a glance.

   This watch features a delicate black crocodile leather strap lined with rubber and is stitched with blue stitching, reflecting Tag Heuer’s signature style that is both stylish and dynamic.

   Thanks to the brand’s advanced technology, extraordinary quality, excellent performance and outstanding watchmaking technology, coupled with the optimization of industrial production processes and strict control of production costs, the TAG Heuer Carrera Carrera series ‘Tête de Vipère’ The flywheel precision chronograph is undoubtedly the ideal new work of the brand’s product lineup, injecting a richer meaning into the avant-garde design concept and brand DNA of Tag Heuer since 1860.
technical details
Number CAR5A93.FC6442
Case diameter 45 mm
    Blue ceramic case, lugs and bezel with tachymeter scale
    Curved anti-glare sapphire crystal
    Black PVD-coated steel crown at 3 o’clock
    Black PVD-coated steel buttons at 2 and 4 o’clock
    Black PVD-coated steel sapphire crystal case back
Movement TAG Heuer HEUER-02T calibre
    Self-winding chronograph movement with tourbillon device with ‘Python Head’ precision timing certification mark of Besançon Observatory, France
Dial Black skeleton dial with 2 rhodium-plated chronograph dials:
    A minute counter at 3 o’clock, an hour counter at 9 o’clock, and a blue tourbillon at 6 o’clock
    Rhodium plated hour markers with blue SuperLuminova® fluorescent paint
    Rhodium-plated hands with black SuperLuminova® fluorescent paint
Water-resistant to 100 meters
Strap Matt black alligator strap lined with black rubber and blue stitching
    Grade 2 titanium folding clasp with double security buttons

A Limited Edition Watch Inspired By The Guggenheim Museum In New York Was Launched-an Interview With Mr. Franz Linder, Global President Of Swiss Mido

At the global launch event of the limited edition Guggenheim watch of Swiss Mido “inspired by architecture”, the watch family interviewed Mr. Franz Linder, the global president of Mido, Talk about the short stories before and after the launch of this limited edition watch.

Mr. Franz Linder, Global President of Swiss Mido

The House of Watches: Mido’s Slogan “Inspired by Architecture” has been deeply rooted in people’s hearts, so architecture-related watches have been well known and loved in recent years. What do you think of architecture and watchmaking in common? ?
Franz Linder: I think architecture is something that requires innovation, quality, and design, which are common to the concepts of watchmaking and beauty. We have attracted more than 100,000 people to participate in the ‘Inspired by Architecture’ inspirational tour in 12 cities around the world. Indeed, as you said, we are very happy to see this core accepted and liked by everyone. In the end, voted by netizens around the world, the Guggenheim Museum in New York stood out and won the inspiration of ‘the most popular among netizens worldwide’. It also became the inspiration for the design of Swiss Mido. Shows Swiss Mido’s love of modern architecture.
House of Watches: Which architectural elements of the museum are the special watches of the Guggenheim Museum?
Franz Linder: The Guggenheim Museum itself is one of the world famous museums of Western modern art, designed by Mr. Frank Lloyd Wright, the most famous architect of the 20th century in the United States. The interpretation of the Swiss Mido watch is hoped to be expressed in the simplest way. For example, the contour of the case mimics the museum’s most representative ring design; the design of the dial time scale is similar to the exquisite glass dome of the museum , There is an arc as an embellishment; finally, on the inside of the case, it is also delicately engraved with the words ‘INSPIRED BY ARCHITECTURE’.

Watch House: What do you think is the biggest appeal of this watch to consumers?
Franz Linder: In fact, no matter what the watch is, first of all, you should like its design and like to wear it, this is the most important. So, this watch is limited to 500 models, its appearance is simple and easy to match, and it is also equipped with a silicon spring movement with an observatory-certified up to 80 hours power reserve, RMB 12,100. I think it is a very competitive watch. In addition, there will be 150 pieces in the Chinese market, plus 30 Tmall official stores that have been open for pre-sale from October 20, a total of 180 pieces, hoping to be attractive to Chinese consumers.

Watch House: Does this watch have any special meaning to the brand?

Franz Linder: In fact, this new work cannot be said to have any special meaning, because many architectural-related watches have also been designed before. It can only be said that this is a new product carefully launched by Mido and at the same time it is of high quality. A product.
Watch House: What’s next for Mido?
Franz Linder: It can be seen from the previous Swiss Mido and architecture-related models that Mido has selected very special and meaningful buildings, which has become the inspiration for watchmaking. But next year, our focus is not only on architecture, because it coincides with the 100th anniversary of the brand, so there will be a series of celebrations, and there will be more new models that are linked to the history of Mido, everyone can wait and see.

Rolex Water Ghost Do You Really Understand

@ROLEX SA knew Rolex Water Ghost for the first time. A few years ago, I stumbled upon a column that reads ‘Men’s Watch Economics’. Respondents classified Rolex Water Ghost as a worry-free watch that ‘can be carried for more than ten years, even if you go to a state banquet,’ it really impressed me. Coincidentally, according to Rolex’s official words: ‘… Whether wearing a wetsuit or evening dress is the same.’ For the second time, I learned about Rolex water ghosts in the Watch Forum Just look at the number of jobs and everyone’s ‘ghost catching’ experience, and you will know how hot it is. Of course, there are many options for buying watches, but Rolex is like a pit that cannot be avoided. Playing a watch without buying a Rolex is like going to work without paying social security and feeling guilty. And the hot submarine type, let alone. In retrospect, it is similar to taking pictures. 135 cannot escape Leica, 120 cannot escape Luola and Hasselblad. The third time I got to know Rolex Water Ghosts was an exploration and research in addition to buying. I wanted to borrow an article and became acquainted with it, only to find that it was me who scorned it. Take a paragraph from the Rolex Water Ghost Guide: from the original 6204 to the later 5512, 5513, and 5514 specially made for the French salvage company comex, military watch 5517 … and then to the later 1680, 16800, 14060, 16600, 16610 , 16610lv green water ghost, to today’s 114060, 116610LN … and so on, are now called Rolex water ghost. Not to mention the Italian Mondani family, this series of watches are described in several monographs. In fact, it is difficult for non-professional collectors or practitioners to wander through all kinds of foreign documents. Fortunately, in a special issue, Rolex specifically described the milestones of the development of water ghosts. Long text, do not want to repeat it. On the basis of official artwork, note the previous models, and then concatenate them into ‘rolls’. In the simplest way, a brief history of the evolution of its milestone models.

The Difference Between Zunhuang Mechanical Watch And Quartz Watch

The difference between Zunhuang mechanical watch and quartz watch It is generally believed that the operating life of mechanical watches is longer than that of quartz watches. But the fact is not necessarily true, because all the moving parts in quartz watches are the same as mechanical watches. The life of electronic components has not been completely tested, but it is likely to have the same life. The main difference between a quartz watch and a mechanical watch is which energy source is used to drive the movement of the watch movement.
How Zunhuang mechanical watch works Zunhuang mechanical watch has a spiral. When people wind the watch, the spiral is tightened at the same time. When the helix is ​​released, it starts to drive the movement of the watch. A major disadvantage of mechanical watches is the inconsistency in the speed of spiral movement, which leads to a reduction in the accuracy of timing. Accuracy is also affected by factors such as temperature, location, wear of parts, and some other factors. Therefore, when a mechanical watch has an error of 15-30 seconds in a day, it can be regarded as normal. The smallest error can reach only 4-5 seconds.
The working principle of the Zunhuang quartz watch Zunhuang quartz watch uses a battery as an energy source. The battery outputs power to the electronic block and motor in the Tissot watch. The electronic block outputs a pulse wave to the motor every second, and the motor pushes the hands to run. Because the quartz crystal can provide the most stable pulse wave, it can guarantee the highest accuracy (under normal circumstances, the monthly error is between 15-25 seconds; the smallest error is only 5 seconds a year). Because there is a quartz crystal in it, the watch is also named quartz emperor watch. In addition, a battery can work continuously for several years, so there is no need to wind such a watch. Under normal circumstances, mechanical royal watches are much more expensive than quartz royal watches. At this time, because the Zunhuang mechanical watch required precise manual adjustment of time during its production, quartz watches were usually assembled on automatic production lines.

Richard Mille Tourbillon Jean Todt Limited Edition

Jean Todt, Chairman of the FIA ​​FIA, is a man of many affairs. He travels around the world all year round and participates in various official events or conferences. Richard Mille wanted to provide people with constant travel time and time around the world like Jean Todt with watches capable of mastering time in different time zones, so he introduced a watch with this top-level complication of international standard time: RM 58-01.

For modern people who have adapted to the 24 time zone division, it is difficult to imagine the era when there was no time zone in the past. Until the 20th century, there were various time zone division methods around the world. With the advent of railways and telegraph systems, countries around the world have become increasingly connected. Due to the huge losses caused by uneven time zone divisions, action on standard time zone divisions is imminent. In 1858, the mathematician Quirico Filopanti first proposed the prime meridian as the basis for the 24-hour time zone division. In 1884, the International Meridian Conference officially determined the 24 time zone division, and set Greenwich as the prime meridian, which was recognized internationally. But it was not until the 20th century that this decision was accepted and widely used throughout the world.

This hand-wound watch has an hour and minute display, a power reserve of up to 10 days, and a power reserve display at 2 o’clock. With a diameter of 34 mm, the plate of the RM58-01 movement is made of grade five titanium alloy, and the bridge plate is also made of the same material. The tourbillon is located at 9 o’clock, swings at 3 Hz, and is housed in a four-layer titanium and rose gold case. The rotating bezel is shot peened and satin-polished, and the names of the 24 major cities in the world are engraved on the dark brown inner ring, symbolizing the 24 time zones advocated by Fleming.

Under the simple and elegant appearance of the watch, there are hidden extremely complicated mechanical mysteries. Unlike other watches with this complication, the RM 58-01 does not have any buttons for changing the time zone. Instead, you can change the time zone by rotating the bezel counterclockwise to adjust the time more quickly. After arriving at a new city, simply rotate the city name to the 12 o’clock position, and the time on the inner circle will automatically define the local and 23 other cities. The black and white discs clearly indicate the day and night time, and automatically show the change of day and night with time.
Richard Mille wanted to create an easy-to-use watch. The many movements and case engineers of Richard Mille watch factory took time and careful research, and finally achieved this great innovation, successfully integrating a movement-connected gear into the bezel, on the one hand, two parts Perfect fit, on the other hand, because there is no button design, the overall waterproofness of the watch is guaranteed.
The RM 58-01 watch is crafted in red gold, with a titanium bezel and case back, limited to 35 pieces. The sale of this one-of-a-kind watch will be donated by Jean Todt to fund two key projects that he values ​​highly: the ‘FIA Action For Road Safety’ campaign and the Brain and Spinal Cord Institute (ICM), which he co-founded.

Technical parameters of RM 58-01 Jean Todt Tourbillon Limited Edition
RM58-01 movement
Manually wound tourbillon movement with hours and minutes
Power reserve display
24 time zone international standard time display
Tourbillon at 9 o’clock
Diameter: 50.00 x 15.35 mm

Chanel J12 Series Watch Interpretation Noble

Chanel has recently released a new blockbuster of the new J12 series watch. The new blockbuster uses a black and white background. The photographer’s ingenuity has given the new J12 series watch a different aesthetic. Fashion-loving OLs have a look!

 Chanel’s new J12 watch blockbuster

As a fashion giant, CHANEL has once again proved its fashion status and unique fashion taste in the new J12 series. The new J12 series watch once again underscores the superb Chanel style under the photographer’s lens.

The new Chanel J12 series watches are available in black and white ceramics. When the J12 series was launched, it successfully transformed high-tech precision ceramics into precious and elegant watchmaking materials, and was hailed as the first iconic watch masterpiece in the 21st century. Today, J12 launches a new ‘black-and-white two-color’ watch, showing a restrained and noble charm with a creative interpretation.

In addition, the clutch button hidden on the ceramic bezel at 2 o’clock and 4 o’clock can easily switch the manual winding and time adjustment functions of the watch. The innovative ideas of watchmakers are fully reflected in the J12 Retrograde Mysterieuse watch.
Chanel new J12 watch blockbuster-CHANEL J12 Retrograde Mysterieuse technical parameters
Movement: Cal.CHANEL TRM-10 manual movement
Material: 18K white gold and black high-definition ceramics
Functions: hour and minute hands, 10-20 minutes display, power reserve indicator, tourbillon
Mirror: sapphire crystal

Gp Girard Perregaux 1966 Series Questions

2012 SIHH Geneva High-level Watch Salon-GP Girard Perregaux 1966 series minute repeater, combining elegant style and top technology, complex and exquisite mechanical timekeeping structure knocks out clear and moving sound, timekeeping sound and simplicity Temperament continues the brand’s 220-year-old traditional watchmaking craftsmanship and excellence, which is another masterpiece of Girard-Perregaux that goes beyond the traditional complicated function technology.

Girard Perregaux 1966 Series Minute Repeater
Looking around the watch altar, timepieces that have both top-notch mechanical technology and pleasant time-sounding sound are rare. The GP Girard-Perregaux 966 minute repeater is the latest model. It is a tribute to the tradition of high-end watchmaking. The fascinating mechanical function has both a watch and a masterpiece of contemporary watchmaking technology.

Hand drawing of movement
Although this minute repeater is deeply concise and subtle in aesthetics, the details of the round movement are meticulous and meticulous. Everywhere you see it: the watchmaker uses the classic golden bridge shape to make the arrow-shaped balance plate. Pay special attention to the watchmaker. Take the time to file and polish the central part of the balance wheel splint into a semi-cylindrical shape. To create a smooth finishing effect, the craftsman needs to use polishing stones, polishing wheels, wooden signatures, diamond powder, etc. to carefully polish; The decoration and treatment effect of the components are also quite equal, which makes the perfect combination of function and design to achieve this outstanding minute repeater movement.

Minute repeater movement

Reinterpretation Of Classics Real Shot Panerai Luminor Marina Series 44mm 8-day Power Reserve Stainless Steel Watch

The Panerai Luminor Marina series has deep roots in the ocean, with a simple, clear, easy-to-read, sturdy and reliable appearance. It can best show the characteristics of Panerai’s design and is a classic of the brand. In honor of ORACLE TEAM USA’s participation in the 2017 America’s Cup, Panerai has specially created a Luminor Marina series 44mm 8-day power reserve stainless steel watch, which reinterprets the classics in a limited (200) way.
Watch real shot show:

Watch details real shot display:

   The case is made of AISI 316L stainless steel, with a diameter of 44 mm, and is equipped with a classic crown bridge device, which achieves an outstanding waterproof performance of 30 bar (about 300 meters).

   The black dial is Panerai’s classic sandwich-type structure, with large stick-shaped hour markers and numerals to ensure that it is still legible under dim lighting. At 9 o’clock, there is a small seconds dial. At 6 o’clock, the words ‘America’s Cup’ are engraved. The second hand and the words are embellished with the official color of the defending team, continuing the series’ consistent style.

   Equipped with a P.5000 manual winding mechanical movement completely developed by Panerai, with hour, minute and small seconds functions, equipped with a long power reserve of eight days, to pay tribute to the classic watch developed by Panerai for the Italian Navy Tortoise . The caseback is engraved with the ORACLE TEAM USA logo and embossed sailboat pattern.

   The black leather strap is embossed with the America’s Cup logo by hot pressing technology and decorated with eye-catching red stitching, which is robust and reliable.

   The above content is the information related to the 2017 Geneva International Haute Horlogerie Salon prepared by the staff in front of the Watch House. In the future, we will continue to provide more and more intuitive exhibition reports, please everyone attention.
2017 Geneva International Haute Horlogerie Salon features: