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Month: August 2011

Deep Sea Journey Adds New Core Rolex 126660

15. August 2011
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Rolex’s new products in 2018 are mainly about paying tribute to classics and gradually replacing the latest generation of movements with the current series of watches. These two characteristics are used together in Oyster Perpetual Rolex Deepsea (oyster constant (Rolex Deepsea).

The watch’s rotating bezel with 12 o’clock mark, dial scale and hour markers is filled with Rolex Chromalight luminous luminescence, providing excellent time reading in the deep sea

Feature one: the special noodles continue
The ROLEX Deepsea watch with a two-tone graduated dial is one of Rolex’s iconic models. It was first introduced in 2014, in order to pay homage to the Deepsea Challenge and named it; the dark blue gradient was changed to the dark D-blue The faceplate is a scene of deep sea explorer James Cameron diving into the abyss at the depth of 10,908 meters. After 4 years, Rolex has retained the D-blue gradient color palette. The 44mm diameter has always been one of the few large Rolex models. This time, the strap has been adjusted to make the overall line more visually clear and Consistency while upgrading wearing comfort.

Rolex Deepsea is equipped with a helium exhaust valve, which effectively reduces the chance of the watch case being burst by gas during the deep dive ashore

Feature two: what other details have been changed
The scale of the new ROLEX Deepsea watch face has been changed, especially the hour markers at 6 and 9 o’clock are slightly narrower than before. The fonts of \\ ‘Original Gas Escape Valve \\’ and \\ ‘Ring Lock System \\’ have also been changed to echo \\ ‘Deepsea \\’. In addition, Rolex adjusted the length of the second and minute hands, both of which were extended by about 1 mm to perfectly tangent the scale circle. In order to ensure that the watch is not affected after diving into the deep sea, the watch’s oyster-like case has been completely redesigned. Rolex invented the Ringlock system, which is divided into three parts: a 5.5 mm thick domed sapphire crystal; the height placed in the middle case Performance nitrogen alloy stainless steel ring; and case back made of oystersteel and grade 5 titanium alloy, the Rolex Deepsea watch can withstand great deep water pressure and water resistance.

The performance of the new generation movement has been comprehensively improved in all aspects, especially the power reserve has been increased to 70 hours.

Feature 3: Starting from the ‘core’ Power is stronger
The biggest highlight of this model is that it is equipped with the brand’s next-generation 3235 self-made automatic winding movement. The movement is equipped with Rolex’s patented Chronergy escapement. The new escapement is made of nickel-phosphorus, which is highly efficient and reliable, and is not affected by magnetic fields. The movement is equipped with a blue Parachrom hairspring, made of a unique alloy cast by Rolex, which is immune to magnetic interference and has a shock resistance ten times higher than that of a traditional hairspring. The hairspring is also equipped with a Rolex end ring to ensure that regularity is maintained in different positions. The 3235 movement is equipped with a permanent movement automatic refining component, and the movement is reworked by the permanent movement automatic disk. The new structure of the barrel and the excellent efficiency of the escapement system increased the power reserve of the 3235 movement from 50 hours to 70 hours of the previous generation.

Deepsea watch

Stainless steel material / 3235 self-winding movement / hours, minutes, seconds, date display / sapphire crystal mirror / waterproof 3900 meters / table diameter 44mm / reference price: about 95,000 RMB

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Franck Muller’s Second Shanghai Franchise Store Opens On Nanjing West Road Gorgeously

7. August 2011
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The second exclusive store of Shanghai-based Swiss watchmaker Fa Moulin opened in Shanghai. The new store is located on Nanjing West Road, Shanghai. The bustling area brings together the essence of business in the city, and the ‘Shanghai Midtown’ surrounded by luxury will help Fa Moulin continue the legend of fashion and luxury watches. The brand sincerely invites you to come and join us.

The new specialty store covers an area of ​​about 66 square meters. Its design concept combines the unique personality of the brand and the gorgeous style of its watches, showing the extraordinary beauty that the brand has always pursued. The brand’s iconic Arabic numerals serve as important decorative elements throughout the store’s style, creating a stylish and pleasant feel for the entire space. Stepping into the store, the soft and comfortable lighting accentuates the magnificent and elegant atmosphere. The Arabic numeral mirror interior wall enhances the sense of space in the store and highlights the core design concept of the brand. The façade hanging cabinet carefully presents the extraordinary watch, allowing guests to appreciate the elegant design and delicate details of the watch. The unique decoration art is in the same vein as the ingenious watchmaking concept of Famullan.

Innovative and complex technology combined with meticulous design sets a precedent for the brand. At the same time, it is comparable to Famouran’s insistence on excellent craftsmanship, and the brand’s unremitting commitment to perfect service. The new Franck Mulan Shanghai West Nanjing Road store welcomes you here and looks forward to bringing customers a unique journey and exclusive service.

Buffalo Mulan now enjoys a reputation in Asia for his unparalleled creative thinking and meticulous craftsmanship. Mr. Zhu Junhao, Executive Director of Famulin Asia Pacific, said: ‘The Chinese market is very important to Famulin, and we attach great importance to each stage of development. The brand is committed to superb watchmaking craftsmanship and unique innovations, We will present each watch work to the best, and sincerely hope to present more exquisite watch series to customers in the new specialty store in the bustling area of ​​Nanjing West Road. ‘

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